In no particolar order, i think that Claude C. Hopkin’s “Scientific Advertising”, Elmer Wheeler’s “Tested sentences that sell” and Dave Ogilvy’s “Ogilvy On Advertising” are still the best books to learn from. I have recently read “Made to Stick” by Chip and Dan Heat, and I think it’s an exceptional book as it’s much more current than the...
With today’s economy, it stands with reason that the online world is growing and so is the competition. It is significant to construct as many backlinks to your business web site. With all the competition a business proprietor has in any of today’s markets it has become quite a challenge to get a page one ranking in Google. This is what makes creating backlinks not only crucial, but the need to build...
Online marketers are always looking for another way to market their products or service. Although marketing and advertising is just a numbers game, most entrepreneurs new to the business world of today are unwilling to exploit the varieties of advertising.
Advertising a business can be difficult when not knowing where to start. Most newbie’s first start with free advertising because it is the simplest and...
Before writing your ad there are a few things that should be well thought-out. What type of audience are you trying to get a message to? Is your product or service unique to catch their attention? What benefits will you offer?
There is a formula for writing advertisements and it is called AIDA. It stands for attention, interest, desire, and action. Attention – is about creating a headline that can generate...
Locating a free way to get targeted traffic to a web site is essential for the success of any business. Web traffic generation can be accomplished in a few ways like social bookmarking, blogging, article directories, free classified listings, etc.. There are a lot of ways to market your web-site for free but what we are going to focus on is free online classified advertising
Free classified web sites are a great...
