Online Campaigns, Online Advertisement and Common Sense

Article Marketing – Can Your Site Handle This Much Traffic?

Article Marketing is certainly an ideal way to advertise online. There are articles online about everything you could possibly imagine. I want to share some more information about this strategy. This is among the best ways to generate free traffic to your site. When people look for something online they’re trying to find a specific product or service. With having your at the top of the search results, you are getting very targeted traffic to your site. The problem is, how can you get to the top of these search engines like google and yahoo? We are going to talk about some simple strategies that can help you learn more about Article Marketing Strategies and how this will help your online business grow.

Lets discuss how Article Marketing can help your business. The first step is finding the keyword or keyword phrase you wish to write about. There are a number of keyword research tools you should use that will help you. I like to use the Google Adwords Keyword Tool. Once you have decided what you want to write about, you can use this tool to determine what kind of traffic this keyword is getting and what kind of competition you are likely to have. Try to write about something that gets 1000 or more searches per month and has very little competition. The very last thing you want to do is waste your efforts writing about a topic that receives no traffic at all.

We’ve talked about Article Marketing Secrets and researching keywords. Lets discuss writing the article. For anybody who is new to this I already know very well what you are saying, just how do I write an article, I am not an author. I understand because I said the exact same thing. It’s really not as difficult as you may think. The very very first thing you’ll want to do is determine what you want to write about. Decide on a keyword or keyword phrase and write the article around that topic. Then just begin writing like you’d be talking to somebody. People are searhing for information and this is what you will be providing. You want your article to be about 450 to 500 words. Once you have your article complete, always proofread it to check for mistakes.

The reason Article Marketing helps your business is because your are going to be submitting content and building backlinks to your site. For those of you that don’t know what a backlink is, it is a hyperlink that links back to your site. The more backlinks you have to your site, the higher you will rank in the search engines. When you create lots of top quality backlinks, this tells Google and the other search engines that the site has to be important due to all the links that are pointing back to it. You will want to try and get backlinks from sites that have a high PageRank. A PageRank of 4 or higher is fine.

Posting your articles in article directories is a vital part of Article Marketing. As I said before try and submit them to those that have a PageRank of 4 or higher. You will want to write your article in a note pad or word document so when it’s time to submit them you can just copy and paste. Most directories will probably time-out before you are able to finish submitting them. It will also save you lots of time. Make sure the article title will grab a readers attention and create curiosity. Remember to hyperlink back to your website at least once towards the end. Most directories will let you have at least one backlink in the body of the article.

When writing and submitting articles for your Article Marketing, the article directories are going to have what is called an Author Resource Box. It’s where you let the reader know who you are and give them some information about you. Tell them what you want to tell them. Let them know what you do and always offer value. Also, in the Author Resource Box you are usually allowed to have another backlink. You may link back to your website or your landing page. Each time try and hyperlink back to your site using the main keyword within your article. You do not want to have a lot of links inside your Resource Box. One or two at the most. Otherwise it starts to appear to be spam and that is not what you want.

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